a good cover letter is simply to perform the following two functions:
(1) to promote their own advantage of the post applied for. if you look seems to be inadequate and must be compensated for in the cover letter;
(2) to demonstrate their understanding of the position. express their understanding of the job far better than express their interest in the position, as everyone interested can have (at least pretend to have), but understanding is a matter of opinion, strengths and weaknesses of.
below, please enjoy to this very successful cover letter:
hello! i am a graduate of zhongshan university undergraduates, graduates are very pleased to job site, guangdong graduating students and our campus network web site to see the recruitment of china mobile guangdong branch information, especially to see sub-guangzhou and zhongshan, companies in which, if added in their mobile home, on my favorite people who move like guangzhou, is fantastic. (comment: first, how they both tell each other that jobs at the same time to express his enthusiasm.)
but you must have doubts, because of this study tourism and hotel management of people who did want to apply for marketing! on this issue, i would like to be described as follows:
(1) i am not inferior to academic knowledge on marketing professional. in addition to our professional series of courses to learn marketing, but also focus on research on the psychology of consumers, as the move said "communication from the heart", grasp of consumer psychology is more important for marketing planning. in addition, i also read extensively from the "positioning" to "the value of loyalty," and many of the marketing.
(2) marketing, many with artistic skill and the local conditions of things, is not learned from the book, and david. ogilvy advertising godfather before becoming a cook was depressed oxford drop-out, planning is also mad shi yuzhu however, a mathematical formula to calculate the day four students. at this point, i have proved my talent, my marketing case study course is the highest score 95 points the hospital, and you can see from the resume, i have been successfully involved in business planning activities.
(comment: the second paragraph, to show them their biggest advantage, since it is on campus recruitment, the most favorable evidence is their own credits, but students are higher than other credits. in fact, the post itself, not professional restrictions, but cheng ming ming, the initiative to "expose their short", stating that she is not a marketing professional, in fact, the way would like to xianyihouyang play "catch up" effect, meaning that, you see, i do not professional counterparts, but my professional counterparts in the knowledge structure and that no less than students did, which is disguised illustrates her ability to learn more.)
among the guangxi mobile's business, i am italian 12580 mobile secretarial services, i think this is a value-added services designed to be very good, working people and the way we are college students looking for a job very need this service. the key question is how to promote to the customer! if i had the honor to join the movement, i will take the following approach to promotion: