everyone tries to network, but few people do it well, often making the same basic mistakes.here’s what not to do when you’re trying to expand or leverage your network:
每個人都嘗試建立自己的社交網路，但是真正做得好的卻寥寥無幾。很多人都會犯一些基本錯誤。當你在試圖擴大或利用自己的人際網路時，不要再犯以下的錯誤了：
1. try to take before you give. 還沒付出就想有回報
the goal of networking is to connect with people who can help you make a sale, get a referral, establish a contact, etc. when we network, we want something.
建立人際網路的目的在於與人聯繫，希望便未來在銷售、引薦、聯繫等需要的時候派上用場。 總而言之，當我們建立人際網路時，都想從中得到點什麼。面試口語範文節選!
but at first, never ask for what you want. in fact you may never ask for what you want. forget about what you can get and focus on what you can provide. giving is the only way to establish a real connection and relationship. focus solely on what you can get out of the connection and you will never make meaningful, mutually beneficial connections.
但是注意不要一開始就索取你想要的。 事實上最好永遠也別這么做。把想要的東西忘記，著重於你所能提供的。 給予是建立良好關係的唯一途徑。 如果一心只想索取，那么永遠也不可能能建立起真正有利並且互惠的關係。
when you network, it’s all about them, not you.
與人交往時，他們才是主角。
2. assume others should care about your needs. 認為別人都應該在乎你的需求
maybe you’re desperate. maybe partnering with a major player in your industry could instantly transform red ink into black. no one cares. no one should care. those are your problems and your needs.
或許你很絕望，或許你的商業夥伴能夠瞬間讓你扭虧為盈。但是事實上，沒有人會在乎你的事情。 也沒有人有這個義務。那些都是你自己的事。
never expect others to respond to your needs. people may sympathize but helping you is not their responsibility. the only way to make connections is to care about the needs of others first. ask how they’re doing. ask what could help them.
不要期望別人在乎你的需求。 人們或許會很同情，但是幫助你不是他們的責任。與人交往，從關心別人的需求開始。詢問他們的近況，並在需要時伸出援手。
care about others first; then, and only then, will they truly care back.
先關懷他人，然後，也只有這樣，才能換來別人的關懷。
3. take the shotgun approach. 採取撒網策略
some people network with anyone, tossing out business cards like confetti. networking isn’t a numbers game. find someone you can help, determine whether they might (someday) be able to help you, and then approach them on your own terms. (according to the conditions that you decide)
有些人交朋友就像天女散花一樣。 與人交往，不是靠量取勝。 把目標放在你能提供幫助的人上面， 判斷他們對你是否(將來)對你有用， 再根據你的分析去接近他們。
always select the people you want to network with. and keep your list relatively small, because there is no way to build meaningful connections with dozens or hundreds of people.
建立人際網路要有所選擇。儘量保持相對較小人際圈，因為你無法跟上百個人都建立有意義的聯繫。
4. assume tools create connections. 認為社交工具真的有用
twitter followers, facebook friends, and linkedin connections are great—if you do something with those connections. in all likelihood your twitter followers aren’t reading your tweets. your facebook friends rarely visit your page. your linkedin connections aren’t checking your updates.