聲音有愉悅的也有刺耳的，julian treasure給我們展示了聲音4種影響著我們的方式。仔細聽，你將會發現有關我們開放式的、嘈雜辦公室的一些令人驚訝的事實。
over the next five minutes, my intention is to transform your relationship with sound. let me start with the observation that most of the sound around us is accidental, and much of it is unpleasant. (traffic noise) we stand on street corners, shouting over noise like this, and pretending that it doesn't exist. well, this habit of suppressing sound has meant that our relationship with sound has become largely unconscious.
there are four major ways sound is affecting you all the time, and i'd like to raise them in your consciousness today. first is physiological. (loud alarm clocks) sorry about that. i've just given you a shot of cortisol, your fight/flight hormone. sounds are affecting your hormone secretions all the time, but also your breathing, your heart rate -- which i just also did -- and your brainwaves.
it's not just unpleasant sounds like that that do it. this is surf. (ocean waves) it has the frequency of roughly 12 cycles per minute. most people find that very soothing, and, interestingly, 12 cycles per minute is roughly the frequency of the breathing of a sleeping human. there is a deep resonance with being at rest. we also associate it with being stress-free and on holiday.
the second way in which sound affects you is psychological. music is the most powerful form of sound that we know that affects our emotional state. (albinoni's adagio) this is guaranteed to make most of you feel pretty sad if i leave it on. music is not the only kind of sound, however, which affects your emotions.
natural sound can do that too. birdsong, for example, is a sound which most people find reassuring. (birds chirping) there is a reason for that. over hundreds of thousands of years we've learned that when the birds are singing, things are safe. it's when they stop you need to be worried.
the third way in which sound affects you is cognitively. you can't understand two people talking at once ("if you're listening to this version of") ("me you're on the wrong track.") or in this case one person talking twice. try and listen to the other one. ("you have to choose which me you're going to listen to.")
we have a very small amount of bandwidth for processing auditory input, which is why noise like this -- (office noise) -- is extremely damaging for productivity. if you have to work in an open-plan office like this, your productivity is greatly reduced. and whatever number you're thinking of, it probably isn't as bad as this. (ominous music) you are one third as productive in open-plan offices as in quiet rooms. and i have a tip for you. if you have to work in spaces like that, carry headphones with you, with a soothing sound like birdsong. put them on and your productivity goes back up to triple what it would be.
the fourth way in which sound affects us is behaviorally. with all that other stuff going on, it would be amazing if our behavior didn't change. (techno music inside a car) so, ask yourself: is this person ever going to drive at a steady 28 miles per hour? i don't think so. at the simplest, you move away from unpleasant sound and towards pleasant sounds. so if i were to play this -- (jackhammer) -- for more than a few seconds, you'd feel uncomfortable; for more than a few minutes, you'd be leaving the room in droves. for people who can't get away from noise like that, it's extremely damaging for their health.
and that's not the only thing that bad sound damages. most retail sound is inappropriate and accidental, and even hostile, and it has a dramatic effect on sales. for those of you who are retailers, you may want to look away before i show this slide. they are losing up to 30 percent of their business with people leaving shops faster, or just turning around on the door. we all have done it, leaving the area because the sound in there is so dreadful.
i want to spend just a moment talking about the model that we've developed, which allows us to start at the top and look at the drivers of sound, analyze the soundscape and then predict the four outcomes i've just talked about. or start at the bottom, and say what outcomes do we want, and then design a soundscape to have a desired effect. at last we've got some science we can apply. and we're in the business of designing soundscapes.
just a word on music. music is the most powerful sound there is, often inappropriately deployed. it's powerful for two reasons. you recognize it fast, and you associate it very powerfully. i'll give you two examples. (first chord of the beatles' "a hard day's night") most of you recognize that immediately. the younger, maybe not. (laughter) (first two notes of "jaws" theme) and most of you associate that with something! now, those are one-second samples of music. music is very powerful. and unfortunately it's veneering commercial spaces, often inappropriately. i hope that's going to change over the next few years.
let me just talk about brands for a moment, because some of you run brands. every brand is out there making sound right now. there are eight expressions of a brand in sound. they are all important. and every brand needs to have guidelines at the center. i'm glad to say that is starting to happen now. (intel ad jingle) you all recognize that one. (nokia ringtone) this is the most-played tune in the world today. 1.8 billion times a day, that tune is played. and it cost nokia absolutely nothing.
just leave you with four golden rules, for those of you who run businesses, for commercial sound. first, make it congruent, pointing in the same direction as your visual communication. that increases impact by over 1,100 percent. if your sound is pointing the opposite direction, incongruent, you reduce impact by 86 percent. that's an order of magnitude, up or down. this is important. secondly, make it appropriate to the situation. thirdly, make it valuable. give people something with the sound. don't just bombard them with stuff. and, finally, test and test it again. sound is complex. there are many countervailing influences. it can be a bit like a bowl of spaghetti: sometimes you just have to eat it and see what happens.
so i hope this talk has raised sound in your consciousness. if you're listening consciously, you can take control of the sound around you. it's good for your health. it's good for your productivity. if we all do that we move to a state that i like to think will be sound living in the world. i'm going to leave you with a little bit more birdsong. (birds chirping) i recommend at least five minutes a day, but there is no maximum dose. thank you for lending me your ears today. (applause)
尊敬的老師、親愛的同學們：
大家好!
高三，是一段艱難的旅程，在風雨載途和布滿荊棘的旅程中，我們像冬泥中的紫藤和木槿，努力汲取養分，向上生長。等待著自己在光華燦爛的繾綣春意中去迎接一場美麗的盛開。 時間從不給人選擇的機會，在匆忙的花季雨季把我們青春的種子擲向山野，讓我們在風雨酷日下踟躕、頓悟、成長，看這份努力會綻放出怎樣的結果。
“小荷才露尖尖角”的時節我們企盼著未來，時至高三，才開始明白成長的殘酷。迷茫在無盡的夢想與彷徨中，我們也互相勉勵著，要向青春宣言，永不言棄。
每個人都期待著花開的絢爛。我們踩在十幾歲的尾巴上，隱藏憂傷與甜蜜的心事，放飛象徵希望的白鳥，去追趕那金色的時光。那是初露鋒芒的年紀，那是堅信“愛拼才會贏”的年紀。那時的我們匆匆踏上征途，肩負的行囊滿裝著對未來的憧憬，而它將會伴隨我們走完高中三年，走向未知而美好的象牙塔。成長的酸甜百味，讓人思索，給人前行的動力。雖然前路依舊漫漫，我們也應該鼓起勇氣，懷揣著抱負與理想，如花朵勇敢綻放，而沒有理由悲傷悵惘。
十二年辛勤的汗水，澆鑄成堅定的信念，助我們掙扎出固執的大地。“等閒春過三分二，憑伏桐花報與知”，XX年的夏天，一定是青蔥美好的。再回首，那是我們揮灑過青春的日子，我們執著，隱忍，堅強。
忘記成功或失敗吧!勇敢者從不悔恨，因為他知道心中最燦爛的風景會永遠等待著他。 “寶劍鋒從磨礪出，梅花香自苦寒來”，花朵的綻放總是經歷了千番錘鍊打磨，在物轉星移的荏苒時光里，終會掙脫冰冷的懸崖，擁有屬於自己的蔚然季節。
當蝴蝶的觸角輕敲花蕊，當精靈的羽翼滑過粉瓣，嬌澀的雙眼睜開，蓓蕾如破繭一般發出清脆的聲響。聽，這是花朵幸福的微笑，是漫長等待過後最好的回應。 綻放的鮮花都異樣美麗，努力過的人就一定能獲得成功。 生命在山谷中清靈迴響，你聽見了嗎?那是花開的聲音。
謝謝大家!
我只是茫茫人海中微小的一粒塵埃，做著我喜歡的事情，在夕陽西下的時候我走在校園裡靜靜的感受那一份祥和而又單純的時光。我的生活沒有波瀾不驚卻也過的可以每分每秒都能享受到我想要的生活，在我二十歲的生活中一路走來，我知道在遠方的和我一樣的人也在為你的理想前進著，因為我們同樣的在細數我們終將會逝去的青春。我希望所有的二十歲的我們都可以有理想，有抱負，並且可以為之奮鬥，這就是我的中國夢，我能傾聽你的聲音，尤其是對未來的吶喊聲，不比歌唱家華麗，但是卻是擁有屬於我們自己的特性，烙上屬於自己的中國好聲音。
在我的人生典中沒有“沒用”這個，你可以沒有富裕的家庭背景，也可以沒有一技之長，甚至是什麼都可以沒有，但是只要你可以思考，可以讓大腦運動起來，那么在我的眼中你也是個可以被稱讚的人。
我很欣賞我朋友的一句話，她說“活著的最基本的事情就是讓自己開心，每一個中國人的思維都是為父母活著，為工作活著，為家庭活著，那樣子自己就累死了，連最基本的事情都做不了還談什麼讓自己開心。”在我身邊，我看到太多這樣的人了，尤其是自己的同齡人，國小開始就是為了別人的要拿到班裡第一名才是好孩子，乖孩子的話，一直用這樣的思維生活著，學習著，我想問問你們累嗎？我希望每一個中國的孩子都能知道，你們都是很優秀的，只是優秀的方面不一樣罷了，所以作為國家未來的人才，找到自己感興趣的並且把它做到最好，那就可以了。每每看到那些被家長逼迫著在周末，假期上各種輔導班的孩子，我總會有種說不出來的感覺，我想我可以聽到他們的聲音，一種憧憬春天的風，夏天的雨，秋天的葉，冬天的雪的聲音。我有一個中國夢，我想讓所有的孩子都能快快樂樂的上學，在純白色的畫紙上，用自己的雙手自己的顏料畫出一個可以讓自己當國王的城堡。
在文的世界裡，我不屬於任何人，我只屬於自己，我想用我自己的文，創造出一個世紀的色彩，也許就是說《灰姑娘》中仙度瑞拉的水晶鞋，是我倔強的文。我想告訴每一個二十歲你，別讓城市的鋼筋水泥禁錮了你的理想，別讓未知的冒險阻止了你要旅行的腳步，其實這些都沒什麼在意的，如果想出門走走，那么背上你的行囊，打開門一步邁出去，去那個你想去的地方，義無返顧的去，那樣你的青春才不會有遺憾。如果你喜歡打籃球，那么去籃球場大汗淋漓一番，<蓮山 課件 >不要去想工作怎么辦，感情怎么辦，等打完籃球再全身心的投入到接下來的事情中就會發現其實心裡沒有惦記的東西，那么大腦運轉的速度也變快了很多。所以不要去刻意逃避事情，當你想哭的時候就大聲哭出來，想笑就笑出來，心中無雜念才能做到最好。我想傾聽你的聲音，在你最脆弱的時候，最孤獨，最無助的時候發出的聲音，當我聽到它們的時候，我會把他們都關進小黑屋子裡，在裡邊放一盞燈，用光的亮來驅散夜的黑。我有一個中國夢，青春年華的你們，不要為了一些小事情感到彷徨，我希望你們可以正視自己的想法，別把它壓在心底，因為夢想常在，但是載滿青春的列車不會停下來，一旦錯過就永遠不能重新來過。我想送給你們一首詩，這首詩是偶然間上課的時候在桌子上發現的，不知道它的作者是誰，但是我想也許他有感而發才會去寫的，也許他和我有著一樣的對未來的思考。“一朝春盡繁花落，兩行清淚人不知；嫩筍變竹無逆轉，木已成舟奈若何。”
我們還年輕，我們可以做很多很多的事情，我們可以為理想為夢想去奮鬥，但是我想說的是，走得再遠也別忘了給家裡報個信，小時候，他們是我們的大樹，為我們遮風擋雨，我們總是吵著鬧著要離開他們想要獨自闖蕩，長大後，他們是我們的離別車站，看著我們坐上那趟和他們漸行漸遠的列車，離開家遠了，久了才會發現我們是多么的想念他們的味道，至少在我們哭泣，難過甚至是迷茫的時候，總會聽到他們說不哭，你做不了的我們給你做。這個時候我能做的只是傾聽一下自己的聲音，因為很久了，總是傾聽別人的聲音後，總會在想，自己的聲音是什麼樣子的呢？夜深人靜的時候，我就會聽到，它告訴我說有他們撐起的天空，我可以做一朵幸福的雲朵。我有一個中國夢，遠在他鄉的你們，常回家看看，我希望每一個中國人都有一個和睦溫馨的家庭，也許這種話說著有些矯情，但是我還是想說孝順父母，兄弟友愛這就夠了，我不要求中國未來可以站在世界的頂峰，可以科技化，可以高樓密布，這些都不重要，唯一重要的是我可以聽到人們說，中國，那是一個人人都充滿微笑的國度。
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